Feeling Good vs. Being Good


In his perceptive book This Little Church Went to Market , Pastor Gary Gilley notes that the professional marketing journal American Demographics recognizes that people are:

“…into spirituality, not religion….Behind this shift is the search for an experiential faith, a religion of the heart, not the head. It’s a religious expression that downplays doctrine and dogma, and revels in direct experience of the divine–whether it’s called the ‘Holy Spirit’ or ‘cosmic consciousness’ or the ‘true self.’ It is practical and personal, more about stress reduction than salvation, more therapeutic than theological. It’s about feeling good, not being good. It’s as much about the body as the soul….Some marketing gurus have begun calling it ‘the experience industry.’ ” (pp. 20-21)

*Taken from an article on the Seeker-Friendly way of doing things here


4 thoughts on “Feeling Good vs. Being Good

  1. Reading an article on the spread of our Church in the early years by an iconographer, I wonder that rather than “sin”, “judgment” and even rather than “salvation” (all these words describe different things to different people)… and where we might begin to reach others is to begin from a perspective of the Church as involved in the sanctification of man, matter and God’s new creation… or something to that effect.

  2. I wish I had a dollar for every time I have heard someone say that they are not religious, but they are spiritual. I have no idea what that means.

  3. I meet those people all the time. In fact I was one of them once as well. My personal opinion is that they REFUSE to search for Jesus as the answer for two reasons. Reason 1 – Many equate Jesus with the churches associated with Him and to them its always about “sin” and “judgement”, so they are put off by the church, which leads to reason 2. Reason 2 – accepting Jesus as the answer wont allow them to continue to lead a lifestyle contrary to the Gospel, so rather than give up their ways they just search for “man made” religion that allows them to have their cake and eat it to.

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